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There's no I in team, but there is ux!

Being part of a product team that is focused on creating the best possible product for the user is an experience that is unlike anything I have ever experienced. It is amazing how the UX team can inspire the rest of the company to be UX minded as well. To me, this is the secret to a successful product. The product team can't achieve this goal on their own. Beyond coming up with sexy mockups, styleguides and user flows, Product Teams have to be the catalyst to creating sea change within the culture of a company and helping everyone become advocates for the user. Companies that take a user-centered approach to business are much more likely to endure the test of time and market.

There are Two Types of Organizations

As a Designer I have had the opportunity to work with two different types of companies... the ones that say they value UX and the ones that ACTUALLY value UX. Don't get me wrong, I have enjoyed working in both ecosystems, but it is much less frustrating to work for the second type. The main difference between the two is that the company that pays lip service to UX will just take a little bit longer to get to a point where the whole organization is aiming at a common North Star. They will have to go through the pain of making some decisions that put their own business needs before the user. This may be to quell the storm known as "The Board" but I am here to say, "let us do the job we were hired to do." 


Header image provided by New Old Stock